Data Driven Marketing

Build perfect audiences, tailor content and engage customers across channels.

Build Audiences

Manage Customer Data

Database Tools

Campaign Tools

Education

Data Driven Marketing

Build perfect audiences, tailor content and engage customers across channels.

Build Audiences

Manage Customer Data

Database Tools

Campaign Tools

Customer Data Management

  • 1st and 2nd Party
  • Insight Engine
  • Persona Builder
  • Visual Dashboard

Real Time Appending

  • Enhance Customer Data
  • Consumer and Business
  • 24/7 Database Updates
  • Low Subscription Cost

Connect to 3rd Parties

  • Manage All Connections
  • Permissions and Approvals
  • Instant Data Transfer
  • Auto Formatting

Data Security & Compliance Is Our Highest Priority

VIA adheres to all data privacy rules and regulations including TCPA, CCPA, DMA, DNC, CAN-SPAM and GDPR, as well as abides by all requested company specific marketing and brand guidelines.

VIA has never experienced data breach

Data resides in 24/7 guarded US facility

~

All file transfers are on secure channels

Z

Each record is 100% privacy compliant

Data Security & Compliance Is Our Highest Priority

VIA adheres to all data privacy rules and regulations including TCPA, CCPA, DMA, DNC, CAN-SPAM and GDPR, as well as abides by all requested company specific marketing and brand guidelines.

VIA has never experienced data breach

Data resides in 24/7 guarded US facility

~

All file transfers are on secure channels

Z

Each record is 100% privacy compliant

Build Audiences

Databases of pre-qualified customers can be simultaneously targeted across all marketing channels including Social Media, Google, YouTube, Email, Phone and Direct Mail:

  • 280M Consumers (US)
  • 28M Businesses (US)
  • Home Ownership
  • Auto Ownership
  • 600M Emails
  • 200M Phones

 

Each marketing database is available for real-time customer database integration and aggregation.

Manage Customer Data

Validate emails, verify phones, confirm mailing addresses and add new data points to records to improve ongoing communications and strengthen customer relationships:

  • Demographics
  • Financials
  • Interests
  • Purchase History
  • Behaviors
  • Psychographics

 

Hundreds of consumer and business data points available for multi-channel communication and advanced targeting.

Database Tools

Update, organize and enrich lead, opportunity and customer data to accelerate marketing campaigns across mass media and digital marketing channels from season-to-season:

  • Lookalike Audiences
  • Channel Recommendations
  • API Integrations
  • Data Suppressions and Matching
  • Ad Platform Integrations
  • Record Lookup Engine

 

Conversions, sales and ROI are a result of hyper targeted advertising that is fueled by database marketing technologies.

Campaign Tools

Data, creatives and advertising mix are all variables that must be iterated upon until success is reached.  Artificial intelligence combined with human intuition and expertise give business owners the best chance for short term wins and long term success:

  • Marketing Strategy
  • Audience Controls
  • Channel Selection
  • Content Calendar
  • Customer Journey
  • Technology Stack

 

Simply stated, “Marketing is connecting buyers and sellers”. VIA exists to strengthen campaigns with modern techniques.

Build Audiences

 

Databases of pre-qualified customers can be simultaneously targeted across all marketing channels including Social Media, Google, YouTube, Email, Calling and Direct Mail:

  • 280M Consumers (US)
  • 28M Businesses (US)
  • Home Ownership
  • Auto Ownership
  • 600M Emails
  • 200M Phones

 

Each marketing database is available for real-time customer database integration and aggregation.

Manage Customer Data

 

Update, organize and enrich lead, opportunity and customer data to accelerate marketing campaigns across mass media and digital marketing channels from season-to-season:

  • Lookalike Audiences
  • Channel Recommendations
  • API Integrations
  • Data Suppressions and Matching
  • Ad Platform Integrations
  • Record Lookup Engine

 

Conversions, sales and ROI are a result of hyper targeted advertising that is fueled by database marketing technologies.

Database Tools

 

Update, organize and enrich lead, opportunity and customer data to accelerate marketing campaigns across mass media and digital marketing channels from season-to-season:

  • Lookalike Audiences
  • Channel Recommendations
  • API Integrations
  • Data Suppressions and Matching
  • Ad Platform Integrations
  • Record Lookup Engine

 

Conversions, sales and ROI are a result of hyper targeted advertising that is fueled by database marketing technologies.

Campaign Tools

 

Data, creatives and advertising mix are all variables that must be iterated upon until success is reached.  Artificial intelligence combined with human intuition and expertise give business owners the best chance for short term wins and long term success:

  • Marketing Strategy
  • Audience Controls
  • Channel Selection
  • Content Calendar
  • Customer Journey
  • Technology Stack

 

Simply stated, “Marketing is connecting buyers and sellers”. VIA exists to strengthen campaigns with modern techniques.

Stop Sending CSV Lists

VIA gives you the option to conveniently connect your CRM, data management system and marketing platforms for real-time data management and appends.

Stop Sending CSV Lists

 

VIA gives you the option to conveniently connect your CRM, data management system and marketing platforms for real-time data management and appends.

VIA is amazing. We have seen steady performance improvements across all marketing campaigns.

Jen Harris – Sr Vice President

                 

60+

MARKETERS & DEVELOPERS

20+

YEARS IN BUSINESS

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1461 Lawrence Dr. 2nd Floor
Thousand Oaks, CA 91320
(800) 547-8080